Sonoma County: News and Notes

We are coming to the end of the year and as I said last week it is time to take stock and time to look forward. The best way to look forward is to set up controls that allow you to be a success. The first step in this is to have an Annual Operating Plan for your Business. Unlike a larger Business Plan, an Annual Plan provides very specific ideas of what will make your business work over the next 12 months. If you are interested in such a plan and don't know where to start, contact me at A properly executed plan will more than pay for itself! If you want to understand the service better, then click HERE! I recently spoke to Gabriella Ambrosi the CEO of Sequoia Senior Solutions. They provide in-home caregivers targeting the elderly. Highlights of this discussion are below.

Jim Sackman: Hi Gabriella, it seems like there is a lot of change in your business. What is going on? Gabriella Ambrosi: Yes, there are large number of regulatory changes that are going to be implemented over the next year. In particular, there are new training requirements for Caregivers. JS: How does this impact your business? GA: We already do extensive training, so there is not a large impact in terms of time. We want to make sure that we comply with the legal requirements. JS: That's good to know. Tell me a bit about your caregivers. GA: What we find is that our caregivers get great satisfaction from working with older folks. They get to help them stay in their homes and enjoy their lives. JS: What does going to an agency like yourselves provide? GA: Beyond making sure that we have caregivers that meet all the legal requirements, we spend time matching the needs of the client with the capabilities of the caregiver. Because we have a significant staff size we can cover illnesses and vacations so that we always have our clients with the care that they need. That can span from somebody who visits a couple of hours a few days a week to clients that need 24/7 support. JS: What kinds of things do your caregivers do? GA: Just about anything that does not require a nurse by law. We make sure that we have a program that supports the needs of the client from just being there to exercise to cooking healthy meals. Whatever the client needs us to do. JS: Gabriella, thanks for your time. Any last words? GA: Yes, we are here to support you and your family. We have a passion and a joy about working with older people. We love what we do and look forward to serving.

If you have older loved ones who need support, call Sequoia Senior Solutions. If you are interested in having your business spotlighted in my Blog - just contact me!

Jim Sackman Focal Point Business Coaching Change Your Business - Change Your Life! Business Coaching, Sales Training, Marketing Consultant, Behavioral Assessments, Business Planning